Focus on a niche
First ask yourself, who are your target readers? Once you know your audience, you can home in on a niche category that would be engaging.
Don’t be fake but be relatable
Let your readers get to know you and know your style. Your content is what draws them in while your personality in your writing, is what will keep them reading and returning.
Use hyperlinks in your post to related content and or articles
Whether you are linking to other blogs or websites that contain great information or linking to past posts on your own site, do it whenever you can. This will help not only increase your clicks but also help with your blog’s search engine rankings and clicking throughout your site.
Include at least one image
While readers come to your blog because the content make be of interest, but they also need to be stimulated visually. Not all posts will lend themselves to an image, but when they do, take advantage of it. Here’s one image site that we use to access some free images Pexels.
Engage with your readers and respond to blog comments
This is an opportunity to connect with your readers. Not all comments may warrant a response, but be sure to respond to ones that do. And sometimes it’s worth just popping on and posting “Thanks for reading my blog.” This way people know you are proactive in response and may start commenting in the future.
Share to your social networks i.e. Facebook, Twitter, LinkedIn, Google+ basically anywhere you can.
The more places you share your words, the more chance people will read it. Anything that makes it easier for potential readers to find your blog is a must (and friends and family definitely qualify as potential readers).
If you need assistance with writing some engaging articles to boost your profile or promote your business, GCI can assist. We offer a blog writing service at just $65 per blog (based on one hour of research time, 300 words and one image).